Intelligent
Intelligent
Trinity Biotech is a Nasdaq quoted Diagnostic Manufacturer with a portfolio of 500 products in 80 countries worldwide. Our task was to develop a new identity solution that would work successfully across borders, cultures and a multitude of acquired companies.
Trinity Biotech is a Nasdaq quoted Diagnostic Manufacturer with a portfolio of 500 products in 80 countries worldwide. Our task was to develop a new identity solution that would work successfully across borders, cultures and a multitude of acquired companies.
To arrive at the correct solution and ensure management participation, we conducted workshops, brand audit sessions, a strategic review and a brand engagement programme.
